Expert Services of Magento Development and Migration from Magento Go

The dominance of global eCommerce industry was in the hand of few names like Amazon an EBay for quite a long period of time. The domination is now a matter of past as the market has been proportionately shared by many new faces with various innovative business approaches.  The semantic concept, cash on delivery, free shipping and many more have been utilized to lure more and more buyers.  The number of people shopping online has grown considerable and the mobile buyer base now covers almost 67% of the whole market share.

Introducing the Future of eCommerce

The future is now focusing onto more interactive way of selling. The concept of social commerce has seen great progress off-late. Some of the major names have been researching over video tag selling. This concept is meant to entice buyers by showing them the video content like ‘Britney’s shoe’ from a music video and from there itself prompt them to the store where they can buy those.  Such is the power of eCommerce that retail portals are trying diverse ways to generate more and more sales everyday and spending huge fortune for this.

Shoppercentric, a website that shares insights for marketers, shared a survey report according to which 45% people will always purchase from offline shops no matter what technology comes into reality. This fact says that 55% people are ready for online purchase and this itself redefines the way shopping is done. The eCommerce sale is growing at an impressive rate of 19% per year and is expected to touch $1.4 trillion by 2015. Thus, to stay in the main tidal wave of this progressive industry one must make sure to take more initiate approaches.

Magento to Redefine the Future of eCommerce with Multi-store Functionality:

Magento is now synonymous to eCommerce these days and it comes with endless features and functionalities. The platform has multi-store architecture that allows you to add and manage multiple online stores from a single admin interface. However, to create such a thing, you need to be well versed with Magento setup and customization. You can also hire professional and affordable Megento website development company from India. However, let us now understand how we can set up multiple stores in a step by step manner.

1. First, add root categories - You get one root category in a fresh install of Magento. To offer your customers a separate catalog for each of your online stores, you must create separate root categories for each of them. However, you can share the same catalog information among all your stores using the single built-in root category. 
2. Second, Configure Stores on Back-End - After creating a new product catalog, now you need to apply it. You simply need to click on System > Manage stores > Create website and enter new website details. Now you need to add a store to this new website by clicking on Create store button. Now you need to select the catalog that you want to use with this store and click on Save. Now you need to define the store view of your site by clicking on Create Store View and filling in all the details.
3. Third, Configure It on the Server Side - You simply go to your Apache configuration file https.conf and write the necessary code to point your new domain. Now just restart your Apache server, clear your cache and re-index all your indexes.

The steps would help you to add multiple stores and you can control them from a single admin panel.

Migrating from Magento Go to Magento CE Store:

As Magento Go is shutting down, so it's obvious that you should migrate from it to something else. And our Magento experts believe that the best thing to migrate will be Magento CE. Here are few reasons:

• You can add unlimited products assuring more sell as you have more products to project on your store. 
• You can add unlimited accounts if you migrate to CE. While Magento Go limits the number of admin accounts, the migration delimits it.
• Multiple language support is also available with Magento CE. While Go gives you only 3, CE removes this cap.
• With only 17 add-ons, Magento Go comes with a lot of limitations.
• Magento Go has 17 add-ons to extend its functionality. Magento CE has tens of thousands, with more popping up regularly.
• While Magento Go has only 45 themes on the theme store, Magento CE has tens of thousands.
• Multi-site management with maximum flexibility are the added advantages of Magento CE. easily.